The Candidate: What It Takes to Win - And Hold - The White House by Samuel L. Popkin

The Candidate: What It Takes to Win - And Hold - The White House


The.Candidate.What.It.Takes.to.Win.And.Hold.The.White.House.pdf
ISBN: 9780199922079 | 360 pages | 18 Mb

Download The Candidate: What It Takes to Win - And Hold - The White House



The Candidate: What It Takes to Win - And Hold - The White House Samuel L. Popkin
Publisher: Oxford University Press


There are two winners in every presidential election campaign: The inevitable winner when it begins - such as Rudy Guliani or Hillary Clinton in 2008 - and the inevitable victor after it ends. In The Candidate, Samuel Popkin explains the difference between them. While plenty of political insiders have written about specific campaigns, only Popkin - drawing on a lifetime of presidential campaign experience and extensive research - analyzes what it takes to win the next campaign. The road to the White House is littered with geniuses of campaigns past. Why doesn't practice make perfect? Why is experience such a ...

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